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Sunday, May 29, 2011

Public Policy, Walking the New Green Mile & Thinking Outside-the-Box


Using No More Than 4 Lines, Connect The Nine Dots
Without Lifting your Pen
Hint: Think Outside-The-Box
Solution
 Now is the time to think outside-the-box in real estate.  This is true for every segment of the real estate industry, including the green building movement.  Massive changes are currently underway that are affecting every aspect of the industry from lending to closing.  It's a complete over-haul.  Parts of the industry such as commercial lease space in suburban areas are struggling while others segments such as multi-family are doing well. Overall, it seems, green building and sustainability are gaining momentum. Much of this momentum, however, is being prompted by governmental incentives such as tax credits or new legislation which mandates greater energy efficiency.  Across the board, public policy is definitely having a dramatic impact on the building and development industry.  More and more legislation such as the federal stimulus bill and HVCC has been passed or is being considered at all levels of government, the long-term impact of which is still unknown.  For instance, cities such as Austin and Dallas are introducing minimum green building standards through local building codes, and the US government is requiring that its new buildings have at least a LEED Silver designation.  This fact made me curious to learn whether or not the White House is LEED certified and here is what I discovered:


White House Council on Environmental Quality (CEQ) spokesperson, Christine Glunz, says the effort to get the White House to LEED certification includes energy and water systems as well as waste. She believes it is vital to consider toxicity and life-cycle when making purchases for facilities. CEQ is looking to reduce the carbon footprint of the White House by implementing computerized energy management systems, automatic light sensors that turn off in unoccupied rooms and low-flow water valves. Paints and sealers with low or no volatile organic compounds (VOCs), biodegradable cleaners and recycled equipment will all be used by White House groundskeepers and engineers, according to a White House spokesperson. Window films that will lower UV rays and save energy will also be added.
According to an article on the National Geographic website, any leftover materials from White House renovations and demolitions will be donated to local reuse organizations. If President Obama continues to enforce such eco-friendly changes throughout his term, he will be on the right track to making the White House more of a "green house," proving with a LEED certification that he can lead Americans to a greener world.
I was unable to find any evidence that the White House has actually received a LEED certification of any kind or that it is still pursuing one.  Although there is still a lot of lip-service being paid to the idea of sustainability, it is a wonderful concept that is slowly gaining traction in the US and abroad. However, I don't think the green building movement has reached critical mass in the US, but the USGBC and LEED are still very young.  I do think more legislation and more green building will occur in the US but it's safe to say that the change will take place slowly.  Moving in the right direction is positive but we must be cautious not to overburden the real estate industry with more unnecessary and costly initiatives that are cost prohibitive. Most cities have experienced a steady decline in building permits and new construction and this trend is likely to continue until more new good jobs are created.  Cities will need to rethink some of their more restrictive codes such as high impact fees in order to spur growth.

Overall, I have learned a great deal in the Sustainable Development course.  The course challenged me to think about green building from a much broader perspective than I previously had.  There are also many green related topics that I want to learn more about:

  • The Commissioning Process
  • Green Leases
  • Costs & Paybacks
  • LEED Buildings Databases
  • Renewable Energy Credits
  • On-Bill Financing
  • Building Information Modeling
  • Net-Zero Buildings
  • The EPA's Role in Green Building
  • LEED Designations
  • Green Tract Home Builders

For me, the desire to continue learning about a topic is the sign of a good course.  UTA's Sustainable Development course taught by Dr. Russell Peterson accomplished that.  I especially enjoyed the field trips to the following places:  TCC Downtown Ft. Worth Campus, Dallas Post Office, Zang Triangle, and BRIT.  The BRIT and TCC field trips were my favorites.  Many thanks to Dr. Peterson for challenging us to 'walk the green mile' and to think outside-the-box regarding sustainability and its impact on the real estate industry. 

Friday, May 27, 2011

TCC & Radio Shack: Unlikely Roommates in a GREEN Campus Along the Trinity River

TCC Rotunda
How TCC and Radio Shack came to share space in a really nice, very expensive building along the Trinity River is a very interesting story I'm sure.  Even more interesting I imagine is how TCC became Radio Shack's landlord and has also managed to build a brand new building just to the east.  But that is not the topic of this blog either.  The topic of this blog is about the building itself, a LEED Silver complex that occupies the site that was once a well-known affordable housing complex called Ripley Arnold.  The TCC campus is 38 acres and has spectacular views of the confluence of the Trinity River.  The building has multiple green features as you might expect from a LEED Silver building.  To obtain a LEED Silver designation, a building must have obtained 50 to 59 out of 100 points for including a variety of GREEN features.  This building has all the staple green features such as low flow faucets, daylighting, recycled materials, bike racks and shower facilities, natural vegetation, recycling programs, and a stunning glass curtain wall with motorized shades.  These are the obvious green features that you can see.  But what green features lie beyond the obvious.  Let's take a look!

Air Handlers
Many of the buildings most impressive green features are out of sight and out of mind, but it is exactly these features that offer the largest contribution in terms of dollars saved.  And, since being efficient and conserving energy are two main ingredients in a LEED certified building, it's important to look beyond the surface and see how the building really functions.  Here you will find a state-of-the-art mechanical system with its own brain, the BAS or building automated system.  In addition, you will find VFDs or variable frequency drives on anything that has a motor.  As the name suggests, VFDs allow a motor to run at variable speeds eliminating the need to run at full capacity when it doesn't need to, a great way to improve efficiency and lower energy costs.



TCC Classroom
The TCC classrooms look like ordinary classrooms but don't be deceived by looks.  This classroom is thinking just like the students in it. Each classroom is constantly monitoring the environment, taking in information, and feeding it back to the building's brain.  For instance, the classroom is equipped with sensors that monitor motion, CO2 levels, and temperature.  As students come into the classroom, the monitors take note and send this information back to the brain which is programmed to respond accordingly.  The lights come on automatically when the first person walks through the door.  As more students come in the temperature in the room rises.  This information is sent back to the brain and the air comes on to cool the room down.  The air does not come from the ceiling like it does in a traditional classroom.  Instead, it comes up from the floor.  As a result, the cool air does not have to make its way through the hotter air that has risen to the ceiling.  Another interesting feature about the AC which is not visible is there are no ducts.  The air travels under a raised floor to the classroom and returns to the air handlers via space above the ceiling and it does so without the use of ducts which can trap particulates and pollute the air.  It's all very simple and sophisticated at the same time.

Pumps, Motors, and Chillers
The photo on the left shows the building's mechanical room or HQ for building maintenance.  Although it's hard to tell, a lot goes on in the mechanical room - the location of the guts, the heart, and the brain of the building.  Much of it has to do with water that is flowing through the large green pipes shown in the photo on the left.  Heat from the building is transferred to chilled water at the air handling units. The water is then pumped through the chillers and heat is transferred to the refrigerant which is cooled in the condenser.  The heated cooling water then passes through cooling towers where remaining heat is dissipated as steam.  The recycling process is almost complete and the chilled water returns to collect more of the building's heat at the air handlers once again through a very highly advanced closed loop system.  All the while, the BAS is monitoring the pressure and temperature of the water in the pipes.  This process goes on continuously, helping to keep the building cool. 

Sunset View from Balcony
By utilizing the latest in modern technology, Radio Shack was able to build a structure that is very efficient and pretty well takes care of itself.  The building is constantly monitoring itself and reporting back to the maintenance crew how well it is performing.  It does so through a Building Automated System.  This building is certainly great to have at downtown Fort Worth's northwest entrance.  It is stunning to say the least.  It is made all the more impressive when you understand just how efficient the building really is.  Thanks to TCC's maintenance department for a great tour of an amazing facility and a special thanks for showing us the fantastic view of the Trinity from the boardroom.    

Thursday, May 26, 2011

Grass Not Always Greener But Air Is Certainly Cleaner

BRIT - 1700 University Drive
Fort Worth, TX
Wow!  The new 70,000 square feet BRIT building in Fort Worth is incredible.  BRIT or the Botanical Research Institute of Texas is committed to the study of plants and the conservation of our natural heritage.  BRIT's new building in Fort Worth just opened to the public.  At a cost of approximately $45,000,000, you expect nothing short of amazing with regard to BRIT's new facility that houses various classrooms, a research center, BRIT's library, and, of course, its centerpiece herbarium. It delivers a knock-out punch.  The building is truly very special.  You notice several things right away as you approach BRIT's entrance. For instance, you notice the contemporary architecture, the concrete walls with cable trellises, and the curved covering that slowly pulls you toward the front doors, but most of all you can't help but notice the grass on the roof.  BRIT calls this its living roof and it consists of vegetation that is native to Texas.  The idea behind this type of extensive roof is that it provides insulation and slows the runoff of water.  Most importantly, it returns a portion of the building's footprint back to nature.

Once inside BRIT's new building, you immediately notice how clean the air is.  Indoor air quality is one of the most important components of the US Green Building Council's LEED (Leadership in Energy and Environmental Design) designation system and BRIT is striving to obtain the Platinum certification, making it the first LEED Platinum building in Tarrant County.  BRIT fires on all cylinders that are important to LEED: sustainable sites, water efficiency, energy and atmosphere, materials and resources, and indoor air quality.  BRIT does such a good job, in fact, that it's impossible to cover all the green features of the building.  In fact, a few visits to BRIT might be required in order to assimilate all of its green building features, but here are just a few of the highlights: 

5,000 Gallon Cistern
With regard to water efficiency, BRIT has low flow fixtures, waterless urinals, and two cisterns on its campus.  One cistern is underground and the other is visible above ground and is shown on the left.  These cisterns collect water runoff from the living roof and store the water to be used for irrigating the native landscaping.  BRIT hopes it can irrigate all of its landscaping with water that has been recaptured and stored in its cistern and on-site catchment basin.



Natural Landscape Scene
BRIT has also been selected as a pilot project for the new Sustainable Sites Initiative (SITES), a program that sets guidelines for landscapes that are sustainable.  BRIT is working hard to preserve the Fort Worth prairie and is allowing natural vegetation and grasses to grow on the north side of the building.  BRIT will share its findings on the natural vegetation used in its landscaping by conducting on-site scientific investigations and research.




BRIT's Lobby
BRIT has strategically positioned its building to take full of advantage of natural sunlight or daylighting.  The bulk of BRIT's windows face north and south.  The east and west ends of the building have few to no windows, reducing the cost to heat and cool the building in hot Texas summers and cold Texas winters.  The interior spaces are bathed in natural sunlight - the lobby's floor to ceiling windows overlooking the natural prairie are especially impressive. 



Cylinder Style Solar Tube
Utilizing the latest solar panel design by Solyndra, BRIT's solar energy system capitalizes on close to 300 solar panels each with cylinder style tubes mounted on them.  Each tube is able to collect sunlight from 360 degrees of its surface allowing it to collect and then transform more energy than traditional panels.  BRIT anticipates that approximately 14% of its electricity will come as a result of these innovative solar panels.




Sustainably Harvested Cypress Wall
BRIT has done a fantastic job of selecting sustainable materials.  The BRIT building was made with 20% recycled materials and they even recycled 97% of the site's previous building, the Public Health Center.  With ceilings made of bamboo, floors made of rubber and carpets made of wool, the building feels very natural and sustainable.  It's also very attractive and feels very clean, especially the air that you breathe.  BRIT seems to have thought of everything, including the use of low VOC paint to cover the walls.  The most striking use of sustainable materials is the cypress wall.  BRIT used cypress wood recovered from the bottom of a river to showcase its commitment to sustainable architecture.  The end result is very dramatic as shown in photo to the left.

It would be easy to go on and on about the different sustainable aspects of the BRIT building such as its geothermal wells, bio-swales, motion sensors, and natural vegetation, but to truly appreciate it, I think it's best to visit BRIT and experience it for yourself.  Be sure to take the kids and let them enjoy the many different learning opportunities that are available.  While you're there, you can see first-hand the living roof, the rainwater retention pond, the cistern, the cypress wall and much much more.  Congratulations to BRIT on the realization of a dream and thanks to Richard Smart for an amazing tour of BRITs new facility.


Wednesday, May 25, 2011

Urbanite or Suburbanite? The Choice is Yours!

Tonight, the Sustainable Development class returned to Dallas and joined another UTA class to hear a lecture by Dr. Michael Buckley and Dr. Ed Nelson.  It was very interesting and some really exciting ideas were presented.  Dr. Nelson began the lecture by emphasizing the need to rethink the traditional approach to development with the overall goal of achieving a density of 36 housing units to the acre and reducing urban sprawl by centralizing development around CBDs and TODs with an emphasis on connectivity.  The premise of higher density is an interesting one that is counter-intuitive to today's suburban development mentality, especially here in Texas.  Dr. Buckley concluded the lecture by talking about the different aspects of higher density developments and showed us a variety of creative examples.

Battery Powered Car
In the lecture, rising fuel prices are cited as a major reason why higher density developments in and around urban areas are a good idea.  Centralizing people around the workplace eliminates much of the driving that takes place during the week.  Since we are entering a period of peak oil conditions and prolonged unrest in the Middle East, this is a very good idea.  Definitely, there is a need to take a closer look at urban developments and redevelopment projects that achieve higher densities as well as create more transit oriented developments.  However, it's too early to count out suburban developments which will continue to provide the type of affordable lifestyle that is desirable to much of the population.

The lecture in Dallas also really got me thinking about the future.  Although things are very difficult fiscally and politically right now, to me the future looks more stable, not less so, and more democratic, not less so.  I see a period of prosperity on the horizon as a result of places like Egypt and other developing nations and economies across the globe moving toward free-market systems and democratic forms of government.  Fortunately for us, Karl Marx was wrong.  This fact, in conjunction with advancements in alternative energy as well as advancements in technology that will allow traditional fossil fuels around the world to be discovered, extracted, and processed at lower costs with less damage to the environment, will stabilize fuel prices at a much lower price over time.  Already, fluctuations in gas prices are less a product of supply and demand factors and more the result of psychological factors such as the fear of radical Islamic terrorist groups.  During this period of global prosperity, many ideas such as green building will become mainstream.    

2011 Protests in Egypt
Rulers Beware!
Right now, a brighter future is very difficult for some to imagine because of what is going on in many hot spots around the world.  A good example is the current unrest in the Middle East.  On the surface, this unrest seems like a major problem for world security and for the world's oil supply, but these protests are not the product of extremists as some have suggested. Instead, the protest movements appear to be moving forward as a result of  people who want to control their own destiny and have access to opportunities similar to their western counterparts.  Aside from controlling the world's oil supply, what is happening in the Middle East is very important to the rest of the world, and the protests bring us full circle back to suburban America.  Just like the protesters in the Middle East want more freedom, people all around the globe, including here in America, want the freedom to make choices that affect their lives.  Whether in America, Yemen, Greece, China, Great Britain, or Russia, it all comes down to people's desire to have basic freedoms.

Traditional Guassian Bell Curve
The truth is people want options, not limitations.  Of course, things like gas prices do influence behavior as the price for a gallon of gas continues to rise, people look around and inventory their options.  One option is mass transit.  Another option is more fuel efficient vehicles.  This is a more likely solution in many parts of the country such as Texas.  For instance, the freeway system in Texas is likely to morph into a 'pay to play' system of public lanes and toll lanes that moves traffic more effectively between suburban and urban areas. Additionally, if gas prices do stabilize in the future at a lower price than many are predicting, the world will continue to move in a more stable and more progressive direction, not the other way around.  What people really want most of all is options, and the Internet is rapidly destroying the myth that options don't exist. This shift from forced choice options to a full spectrum of options is occurring everywhere - in retail, in politics, and in housing - around the world.  This new paradigm compels us to move away from methodologies based solely on traditional bell curves which might be both challenging and tiresome to cultures that have been reared on the idea that every decision circles around a few choices that hover close to the middle.  On the other hand, those cultures that are able to embrace this new paradigm will make the greatest economic and social progress in the future.

What last night's lecture revealed to me is that this radical shift which is underway around the world is prompted by an unprecedented access to information and a swelling population of young people who want change, opportunity, and options.  Providing options will mean that some people will opt for a suburban lifestyle and some will opt for the urban lifestyle.  That's okay.  It means that some will recycle and some will not.  That's okay too.  Maybe those who choose not to ultimately pay more for garbage pickup.  However, any business or governmental legislation that attempts to overcome or undermine the fundamental truth that people want freedom of choice will ultimately fail.  People will always continue to reject efforts to be coerced, regardless of whether we are talking about influencing people to choose mass transit over personal autos or to embrace mandated recycling programs.  In short, you get more of what you reward and less of what you don't, and an educated populace will come to its own conclusion, rightly or wrongly, about how and when to shop and entrepreneurs will continue to deliver what the populace wants and demands with their pocketbooks.

The question then remains: Is it wise to move forward with higher density developments?  Yes, but to think that one option should take precedent over the other is to forget that we are not as good as we might like to think at determining cause and effect relationships, especially when dealing with issues with strong underlying emotional and psychological factors.  Furthermore, the world is very much non-linear and still unpredictable in spite of amazing technological advances and predictive models.  It shows that, even in the year 2011, we still have much to learn and are often times unable to draw reasonable conclusions from data that, for instance, might otherwise preclude us from building nuclear power plants next to oceans in tsunami prone areas without raising the back-up diesel generators off the floor as was done in Japan,or that preclude us from responding to obvious warning signs because we have falsely determined, as in the case of the recent BP oil spill, that off-shore oil spills are a thing of the past.  Most of all, what we have learned from recent events is that, like it or not, black swans do not only exist in nature, they also exist in our everyday lives and our economy as exemplified by the major global financial collapse of 2008 that has cost much of the population a decade.  And, knowing all this, we should be compelled to remember that there is wisdom in the masses, and that these masses have, over time in America, moved toward a suburban lifestyle.  Most importantly, it should remind us that giving up any reasonable freedom, regardless of  the size of that freedom, is dangerous, and that by doing so we set forth down a slippery slope upon which our freedom will slowly erode little by little wherever we live on this planet.  If what Lord Bacon said is true that
"Power tends to corrupt, and absolute power corrupts absolutely. Great men are almost always bad men."
then politicians, rulers, and dictators, whether clothed in a Muslim thawb in Dubai or a business suit in America, need to embrace the concept of real freedom and truth or face the consequences just like the current leaders in places like Yemen and Libya.  The status quo isn't good enough anymore. 

The key then is to neither fear change nor force it but instead to embrace it.  Embracing positive change such as green building will cause us to move away from polluting our environment to a more sustainable lifestyle just like providing real choices and real incentives to individuals and businesses will create more prosperity.  However, forcing change by offering too many government incentives is not the answer.  Doing so merely creates anti-competitive situations in a market that is suppose to be driven by free-market principles.  Public/private partnerships are certainly a better solution, but keeping government out of the free-market system as much as possible is the best solution of all.  Just think about the impact that free-market companies like Apple and Google are having with no governmental assistance whatsoever and you quickly see that the major revolution which is underway has to do with increasingly broader access to information and widening choices and options for people around the world.  This global access to more reliable information has caused western ideas to take root in places and ways that were previously deemed impossible.  These ideas are being embraced around the world and they are wrapped up in the hearts and minds of the millions of young people across the globe who want better access to education, higher-paying jobs, a brighter future, and most of all choice!  And that is worth building a sustainable future upon; one that, in my opinion, will have some bumps in the road but looks very positive nonetheless.

Green building, mass transit, and higher density developments will certainly play a key role in our society, but they will not supplant the growth of suburbs, at least in places where land is plentiful such as Texas.  In the end, it will be necessary to provide connections and linkages between suburban areas and urban areas with efficient light rail systems and optional toll roads.  This trend is already underway around the Metroplex -- the UTA downtown campuses in the CBDs of Dallas and Fort Worth are great examples.  Thanks to Dr. Nelson and Dr. Buckley for letting us sit in on your informative lecture, and here's to better days ahead for sustainable developments, America, and the rest of the world!

Tuesday, May 24, 2011

In Search of Sustainable Development in Big D

Tonight, the UTA Sustainable Development class visited two development projects in Dallas, TX - one in the CBD and the other in Oak Cliff, a suburb of Dallas that has a burgeoning cultural district.  Both are very interesting and unique real estate projects that are predominantly residential with some commercial.  Both projects ran into financing roadblocks because of the economic downturn, but both developers were able to overcome these challenges with creative approaches to debt financing.

Outside at Zane Triangle
Oak Cliff, TX
The project in Oak Cliff is a high density multi-family infill project called Zang Triangle.  The site is approximately 2.88 acres and was assembled by combining five different property owners.  It has a major arterial, Zang Boulevard, along one side of the triangle.  The developer, Lang Partners, chose the site because there is very little, if any, remaining land in Oak Cliff which is suitable for multi-family.  The site is also minutes from downtown Dallas and is very convenient to Lake Cliff Park and a major hospital.  The project consists of a five story parking garage and 260 total units with a mix of studio, one and two bedroom units.  The project utilized some very interesting financing arrangements to fund the project.  For example, the development group utilized a Section 108 HUD insured loan and TIF 380 grant money which, according to the developer, brought with it some stipulations and challenges.  Because of limited access to construction loans, however, the development team was glad there was access to this type of financing in spite of the challenges.  They also brought in CF Jordan as the general contractor as well as an architect with experience designing and building multi-family complexes that are taller than normal for this area to ensure a smooth construction process.  Their diligence and hard work are paying off and leasing will begin soon.

Outside of 400 N. Ervay
Dallas, TX
The other project, 400 North Ervay, is a redevelopment project by developer Shawn Todd.  Mr. Todd purchased the building several years ago from the US Postal Service.  A portion of the building still operates as a post office.  The building, originally constructed at the onset of the Great Depression in 1929, is also a nationally registered historic building.  This fact limited Mr. Todd's ability to introduce many green building features.  For instance, he had to preserve the existing windows of the building instead of replacing them with higher efficiency windows.  In spite of the constraints, Mr. Todd has taken an old building and infused it with new life.  I believe the tenants will line up to live in this fantastic building with such a great history.  78 apartment dwellers will enjoy living in this building with fascinating architecture that is convenient to everything that downtown Dallas has to offer, including access to mass transit, a wonderful sustainable asset.

Although neither project is replete with green building features, both were developed with water and energy efficiency in mind.  In addition, perhaps the most interesting sustainable feature was that 400 North Ervay is eligible for historic tax credits.  The developer is monetizing these tax credits and will be able to sell them to companies in need of such credits.  The projects, especially the adaptive reuse project in downtown Dallas, illustrate the everyday challenges associated with putting GREEN ideas into practice.  Overall, the field tirp really showed how people are out there turning real estate ideas into reality, a pespective that is difficult to obtain in the classroom.  For this reason, the field trip was definitely worth the time and energy.  Many thanks to developers, Lang Parnters and Shawn Todd, for taking the time to tell us about your projects.  I hope they are both huge hits - my guess is they will be.


Zang Triangle MF Infill Development Project



Former Courtroom; Future Common Space
Dallas Post Office Redevelopoment

Lobby/Entryway
400 North Ervay


Saturday, May 21, 2011

A Sustainable Mindset Makes A Difference

Very simply, sustainability is the capacity to endure.  Enduring, of course, is crucial to everyone.  As a result, the idea of sustainable design, sustainable building, sustainable development, and sustainable living becomes universally important, making it possible to build common ground across different cultures.  Without common ground, tackling the big challenges of our time will not be possible.

It's simple enough to build consensus around the premise that we must find ways to conserve our planet's finite resources and protect the environment, but approaches to dealing with this challenge are varied and difficult to agree upon.  However tough, environmental issues such as global warming must be addressed.  Solving tough issues like climate change becomes simpler when you approach the problem from a sustainable mindset.  From this vantage point, it's easy to see how a sustainable mindset offers atypical solutions to traditionally stubborn problems.  Let's look at two serious challenges, homelessness and hunger, from a sustainable mindset:

Shelter is critical to survival for obvious reasons, and the lack of shelter is a very serious issue for many in the US and abroad.  It is difficult to get an accurate figure of how many people are homeless at any given time.  During a given year, the National Law Center on Homelessness and Poverty estimates that approximately 3.5 million people, 1.35 million of them children, experience homelessness in America.  Most often, homelessness in the US is temporary - the result of an unanticipated financial setback or an environmental disaster.  The good news is that people who experience homelessness often get back on their feet within a year with help from public agencies, friends, and family as well as the abatement of the situation.  On the other hand, a smaller percentage of homelessness becomes chronic and life-threatening.  Whether temporary or chronic, focusing on homelessness with a sustainable mindset is important and yields creative solutions.

Interior of Shipping Container Home
Courtesy of A Place to Sleep
Sustainable SolutionShipping Container Housing -Shipping container housing is great because the container is large, easily retrofitted, recycled, and expandable. A shipping container can also be transported by large trucks, ships, and trains. (see video at bottom of post).  One person who sees the value of shipping container housing is Mike Wallace, and he is helping people facing chronic homelessness right here in North Texas.  His organization, A Place To Sleep, is the result of a sustainable mindset.

Another common challenge is hunger, a major issue in developed and undeveloped countries.  Many people in rural and undeveloped areas around the world still spend an inordinate amount of time collecting firewood in order to cook simple meals and firewood is often in short supply, making it very difficult to cook.  Approach this problem with a sustainable mindset and the problem is readily solved by harnessing the power of the sun.

Sustainable SolutionSolar Ovens - This solution is great because it harvests the free and renewable power of the sun.  Sun Cooking USA has invented a solar oven that is helping people in underdeveloped countries and those areas struck by a severe natural disaster such as Haiti and Japan. 


Solar Ovens on Display in Haiti
Courtesy of Sun Cooking USA
Difficult problems such as homelessness and hunger can be solved with innovation and creativity borne from a sustainable mindset. A sustainable mindset can also help people build consensus as everyone has a vested interest in conserving the Earth's finite resources.  Furthermore, if sustainability is the capacity to endure and endurance is what it takes to make a difference, then it's easy to see how sustainability and green building will continue to have a very positive social and economic impact.





Friday, May 20, 2011

GREEN - a new niche

Diagram from http://www.newenglandmetalroof.com/
In business, people always talk about the need to find and fill a niche in order to be successful.  In fact, many of the fastest growing and most profitable businesses in the US are succeeding because they have discovered a profitable niche. 

Has a new niche grown out of the green building movement?  Currently, GREEN real estate concepts are influencing every aspect of real estate from building and development (as shown in the conceptual drawing) to insurance and lending.  GREEN concepts, like anything else, are more appropriate for some aspects of the real estate industry than others.  There are some areas such as appraisal that must firmly grasp how green features influence value so that these features are incorporated into the overall assessment of a property's value.  Until this happens, it will remain challenging for lenders to complete financial analysis and underwrite loans for green retrofits and new green construction. 

Suburban Greenscape
In spite of the challenges, most segments of the real estate industry have already begun incorporating GREEN concepts into their existing business model, or they are grappling with how GREEN concepts fit into their business model.  There are janitorial companies, for instance, that market GREEN cleaning services and insurance companies such as Fireman's Fund that have embraced the idea of meeting the needs of owners of green buildings.  Building design and landscape design firms are front-runners in the advancement of green building and sustainable development ideas.  There are also several major electric providers in the US that sell electricity that has been mostly or wholly produced from renewable sources of energy such as solar and wind (see video below).  Clearly, there are endless opportunities here to provide a good or service with a minor or major component of GREEN.

To satisfy the end consumer's demand for greener products, new lines of products are being created all the time.  Just imagine all the products that contain VOCs or volatile organic compounds and you will begin to see the endless possibilities for new products from carpet and paint (see video below) to solar panels and dimmer switches.  There are many ways to appeal to consumers who are interested in maintaining a GREEN lifestyle.  Perhaps the best starting place is to become educated and obtain a GREEN designation. LEED offers the following professional green designations:
  • LEED Green Associate
  • LEED AP BD + C (Green Building Design plus Construction)
  • LEED AP ID + C (Green Interior Design plus Construction)
  • LEED AP Homes (Residential Green Building)
  • LEED O + M (Operations and Maintenance
  • LEED ND (Neighborhood Development)
As the GREEN trend goes mainstream, most companies in the real estate industry will find it necessary and beneficial to embrace GREEN concepts on some scale.  Developing a GREEN niche is not only good for the environment, it is also good for business.